Edward B. RadyEd Rady, currently the CEO of the Publicis Healthcare Communications Group, has over 30 years of experience in the pharmaceutical industry. He began his career at Abbott Laboratories, spending 15 years at Abbott in a variety of sales, marketing, and business development positions, involving cardiovascular, CNS, and infectious disease therapeutic areas. He held the position of Senior Business Unit Director responsible for all new products, including all pre and post launch marketing programs.
In 1987, Ed founded Discovery International, a business focusing on Medical Education. During the next four years, Discovery grew to one of the largest MedEd businesses in the United States. Since founding the company, Ed has focused on developing strategic education and communication plans for many new products, and building the company infrastructure to effectively deliver these programs.
In 1991, The Medicus Group purchased Discovery International, with Ed continuing as President. In 1997, Ed was appointed President, Medicus Global Medical Education, working to expand the US education business globally. Through a series of acquisitions and startups using the Medicus global network, the education business has grown to seven offices in 5 countries, including a cutting-edge technology firm that specializes in the use of technology for the delivery of medical education.
In October 2001, Ed assumed the position of President, Chief Strategic Officer at the Medicus Group. His responsibilities include strategic acquisitions, major new business initiatives, and building two new strategic companies within Medicus; Insight Strategy Advisors and the Therapeutic Practice Initiatives.
After the purchase of B|com 3 (Medicus holding company) by the Publicis Groupe in September 2002, Ed was appointed Executive Vice President of the newly formed Publicis Healthcare Communications Group. His responsibilities included the restructuring of the healthcare businesses, acquisitions, and network assignments. After completion of the restructuring process, Ed was promoted in 2003 to Chairman, CEO of the Publicis Healthcare Specialty Group and President of the Publicis Healthcare Group Board of Directors. The Specialty Group consisted of fourteen companies specializing in Healthcare Consulting, Sales, Marketing, and Technology.
In August of 2004, upon the retirement of Roger Haupt, Ed was appointed CEO of the Publicis Healthcare Communication Group (PHCG) Worldwide. PHCG operates in 15 countries and has over 2,500 employees. Ed has a BA in Biochemistry from the University of Connecticut and earned his MBA from Kellogg at Northwestern University.